How can developing a unique speaking style benefit an impromptu speaker?

Developing a unique speaking style can significantly enhance an impromptu speaker's effectiveness by helping to create a lasting impression and establishing a personal brand identity. When a speaker has a distinctive way of expressing themselves—whether through their tone, body language, or choice of words—they become more memorable to the audience. This memorability can differentiate them from other speakers, allowing the audience to connect with them on a personal level. A strong personal brand in speaking conveys authenticity and confidence, which can foster trust and engagement among listeners.

While immediate audience approval may be desirable, it cannot be guaranteed simply through a unique style. Additionally, inserting spontaneous jokes can indeed add to the speech, but it is not the primary benefit of developing a unique style. Lastly, while practice is beneficial for any speaker, a unique style does not inherently minimize the need for it; rather, it complements preparation and confidence during delivery. Overall, a unique speaking style effectively enriches the speaker's connection with the audience.